An important step in increasing your affiliate portfolio is to recruit affiliates from your own clients by promoting your affiliate program in your site.
Recruiting existing clients and transforming them into affiliates is a relatively new approach on the Romanian market, but very common globally.
What if each client who bought a product shared that buy on Facebook? Or what if they would each write about that product to a friend? Or what if they would write about that product bought from YOU in their personal blog? Those actions would:
- grow your brand awareness;
- grow product and category awareness;
- grow your brand reliability and trust.
A first step is to add a link to 2Performant in the footer of your site titled Affiliate Program (or similar).
It is very important that this link has the rel="nofollow" tag.
An alternative to this link is to add a banner in the footer of your site designed to indicate that you have an affiliate program. Here you can find banners in several dimmensions: https://hi.2performant.com/link2program/. These types of links should send interested users to your dedicated page of the affiliate program.
More recommendations for recruiting affiliates from your own clients can be found here: Affiliate Marketing Trends: Turning Customers into Successful Affiliates!