3. Used terms
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      2. Tracking, affiliate marketing and used terms
      3. 3. Used terms

      What is a user?

      Understanding the Role of a User in Affiliate Marketing

      A user is a person directed by the affiliate on an advertiser site, through the promoting tools available. He/she is the person who performs actions on the advertiser’s site, actions that will be commissioned to the affiliate. Without these actions, affiliates can’t earn money for promoting that particular advertiser.